Top 5 Fashion Games on iOS in Netherlands Q2 2023

The second quarter of 2023 saw a dynamic landscape for fashion games on iOS in the Netherlands. Here we review the performance of the top 5 apps based on data from Sensor Tower.

Makeup Stylist -DIY Salon game experienced fluctuating weekly downloads, peaking at 3K in late April before declining to around 661 by the end of June. Weekly revenue varied, with a high of $52 in early May and stabilizing to around $16-$26 by the end of the quarter. Active users showed a gradual decline from approximately 13.9K in late March to 11.6K by the end of June.

Project Makeover had a notable performance, with weekly revenue peaking at $7.4K in early April and sustaining an average of around $5K-$6K throughout the quarter. Downloads showed a resurgence, especially in June, reaching around 2.4K. Active users saw a steady increase, culminating in approximately 47.1K by the end of June.

Jess' Stories - Life Adventure demonstrated consistent growth in weekly downloads, peaking at 2.2K in mid-June. Revenue varied, with highs around $290 in late March and stabilizing near $213 by the end of June. Active users showed a positive trend, growing from 1.4K in late March to around 5K by the end of June.

Merge Studio: Fashion Makeover saw significant fluctuations in downloads, with a peak of 3.3K in mid-April but dropping to as low as 25 by late June. Revenue followed a similar pattern, starting at $487 in late March and decreasing to around $247 by the end of June. Active users were more stable, with numbers around 5K throughout the quarter.

DIY Paper Doll had varying download numbers, peaking at 2.1K in late April and declining to around 196 by the end of June. No revenue data was reported. Active users showed a slight decline from 4.7K in late April to around 4K by the end of June.

For more detailed insights and comprehensive data, visit Sensor Tower.